Strategic marketing for library : a handbook /
Wood, Elizabeth J .
Strategic marketing for library : a handbook / Elizabeth J . Wood. - 214p. ; 24 cm. - Greenwood library management collection; .
0313250278
Library and information sciences
Marketing.
Library planning.
Strategic planning.
021.7 / W873
Strategic marketing for library : a handbook / Elizabeth J . Wood. - 214p. ; 24 cm. - Greenwood library management collection; .
0313250278
Library and information sciences
Marketing.
Library planning.
Strategic planning.
021.7 / W873