TY - BOOK AU - Lazo,Hector TI - Marketing / T2 - Modern Business U1 - 658.83 PY - 1976/// CY - New York PB - Alexander Hamilton Institute, KW - Business management KW - Marketing KW - Industrial marketing KW - Distribution KW - Production policy KW - Planning KW - Transport KW - Advertising KW - Marketing techniques KW - Measurement N1 - Includes index ER -