TY  - BOOK
AU  - Watkins,Trevor
AU  - Wright,Mike
TI  - Marketing financial services / 
SN  - 0406502706
U1  - 332.10688 
PY  - 1986///
CY  - London
PB  - Butterworths, 
KW  - Economics
KW  - Financial institutions
KW  - Marketing
N1  - Includes bibliography and index
ER  -