Center, Allen H.

Public Relations Practices : Managerial Case Studies And Problems / Allen H. Center, Patrick Jackson, Stacey Smith, Frank R. Stansberry. - Eighth Edition. - xii, 276 pages ; 24 cm.

0133354059


Management


Public relations.
Interpersonal relations.--Employee relations
Mass Media.
Crisis management.
Business Ethics.
Consumers.

659.2 / P976