TY  - BOOK
AU  - Solomon,Michael R.
AU  - Marshall,Greg W.
AU  - Stuart,Elnora W.
TI  - Marketing : : real people, real choices
U1  - 658.8 
PY  - 2015///
CY  - Boston
PB  - Pearson, 
KW  - Business management
KW  - Marketing
KW  - Production
KW  - Sales management
KW  - Distribution
KW  - Consumers
KW  - Market segmentation
KW  - Communication
KW  - Business
KW  - Marketing channels
ER  -