Marketing : (رقم التسجيلة. 194196)

تفاصيل مارك
000 -LEADER
fixed length control field 01067cam a2200373 i 4500
003 - CONTROL NUMBER IDENTIFIER
control field joamsf
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240207115323.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200814t2015 mau||||g |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Language of cataloging eng
Transcribing agency joamsf
Description conventions RDA
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number S689
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Solomon, Michael R.
Relator term author.
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title real people, real choices
Statement of responsibility, etc / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart.
250 ## - EDITION STATEMENT
Edition statement 8.
264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc 2015.
300 ## - PHYSICAL DESCRIPTION
Extent 569p. : col. ill. ;
Dimensions 24 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business management
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Marketing.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Production.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Sales management.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Distribution.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Consumers.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Market segmentation.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Communication.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Business.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Marketing channels.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Marshall, Greg W.
Relator term contributor.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Stuart, Elnora W.
Relator term contributor.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type كتاب
Source of classification or shelving scheme Dewey Decimal Classification
المقتنيات
Source of classification or shelving scheme Home library Current library Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Koha item type
Dewey Decimal Classification main library main library 21/10/2018 225524 1 658.8 S689 1862712 05/06/2021 04/02/2020 1 كتاب